Blackpink’s “Ddu-du Ddu-du” is the most viewed K-pop music video on YouTube

Blackpink’s music video for “Ddu-du Ddu-du” surpassed 1.8 billion views on YouTube on Tuesday. [YG ENTERTAINMENT]

With over 1.8 billion views, Blackpink’s “Ddu-du Ddu-du” became the most-watched K-pop music video on YouTube on Tuesday.

“This is the first time that a K-pop group’s music video has garnered 1.6 billion views,” said the group’s agency, YG Entertainment. “At this rate, we believe the video’s views will soon hit the 2 billion mark.”

The music video for “Ddu-du Ddu-du” was released on June 15, 2018.

“Ddu-du Ddu-du” is the lead track from the girl group’s debut EP “Square Up” which consists of four other songs – “Forever Young”, “Really” and “See U Later”.

Shortly after the release of “Ddu-du Ddu-du”, the song achieved international success, ranking 55th on Billboard’s Hot 100 chart.

Blackpink now has five music videos with over a billion views – ‘How You Like That’ (2020) with 1 billion views, ‘Kill This Love’ (2019) with 1.5 billion views, ‘Boombayah’ (2016 ) with 1.3 billion views and “As if it were your last” (2017) with 1.1 billion views, as well as “Ddu-du Ddu-du”.

The group has 32 videos that have exceeded 100 million views while the number of cumulative views stands at 22.3 billion. The number of subscribers to the girl group’s official YouTube channel tops 71.8 million, making Blackpink the most-subscribed artist on the platform.

LEE JIAN [[email protected]]