Roku has announced the global release of the Apple Music app on the Roku platform. What does it mean? Roku owners will now have access to over 90 million songs, exclusive programming, curated playlists, music videos, and more.
Apple Music was first unveiled in 2015. The service offered access to millions of songs, not to mention exclusive music shows from artists and DJs. Later, the service expanded to videos, offering more exclusive content to its subscribers. In a short time, Apple Music has amassed a huge following, currently holding a 16% market share. While good, this is a far cry from the current king of streaming, Spotify, which has a 32% market share.
“Apple Music brings over 90 million songs, 30,000 expert-curated playlists, music videos, award-winning Apple Music Radio and more, all ad-free, to the Roku platform”
Despite the challenges, Apple has remained competitive. More recently, it announced a new plan, at just $4.99 per month. The new Apple Music Voice plan cuts the price of its individual plan in half, but with some caveats. The first being that music playback is limited to Siri only. There is no traditional user interface and users must use Siri commands for navigation and music playback. The voice plan also doesn’t offer spatial or lossless audio, access to music videos, or time-synced lyrics. Finally, the voice plan is only accessible on Siri compatible devices such as the iPhone, Apple Watch, iPad or Mac.
If you’re a Roku user and curious, you can always sign up for a free trial that will last for a month. After this point, Apple Music will cost $9.99/month in the US. Please check your region for pricing details. The Apple Music app will be supported on Roku streaming players, Roku TV models, and the Roku Streambar Pro. Those who already have an Apple Music account can sign in using their existing account information. Roku says the Apple Music app will be available for download later today.